Bob Egner

Vice President of Product Management and Global Marketing, Episerver

@bobegner

At EPiServer, Egner is responsible for both the product management team and the global marketing team. In the music industry he would be a cross-over hit, charting in both marketing and technology. Egner's an engineer by education, a marketer by occupation, and a product manager by inclination.

Past Sessions

“Why Your Website Needs Social Interaction”

If your idea of giving your website a social life consists solely of a 'follow us on Facebook' button on your homepage or a 'follow us on Twitter' link on your contact page, you might want to look at your analytics to see what those techniques have done for your Web results. Among the variety of reasons for a company's static online presence, the two most frequently encountered are a lack of understanding about 'social' techniques and limited technical knowledge about making simple social changes to websites.

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